Exaggerated marketing, false and overblown label claims, adulterated and misbranded products all violate the law, mislead or deceive consumers, and evidence a failure by manufacturers to fulfill the duty of care due consumers.
KLM, Inc.® Management Consultation
The Thinking Necessary for Success™

Exaggerated marketing, false and overblown label claims, adulterated and misbranded products all violate the law, mislead or deceive consumers, and evidence a failure by manufacturers to fulfill the duty of care due consumers.
As the knowledge-based economy expands, the companies and individuals that possess intangible intellectual assets, such as intellectual property, will need specialized expertise, strategic thinking, legal experience, and the wisdom necessary to manage intellectual assets.
By Dr. Lindsay Moore and Lesley Craig, Esq.Available in Hardcover.
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